The 2014 Chevy Malibu "Social" campaign required a variety of instagram-like looks, as well as natural color grading.
There was a mix of live action footage (Alexa) and still images all of which was graded in DaVinci Resolve 10.
Credits:
Agency: Commonwealth
Client: Chevy Malibu
Production: Chelsea Films
Director: Lauren Greenfield
Producer: Agnieszka Palarz
Creative Director(s): Bob Guisgand, Duffy Patten
Associate Creative Director: Jordan Miller
Account: Anna Flavia Easlick, Jacqueline Redmond, Kathy Petropoulis
Head of Production: Brian DiLorenzo
Edit: Max Koepke, Lost Planet
Assist: Patrick Fabbrini
VFX: The Mill
VFX + Finish: Zack Jacobs, Pluto
Colorist: Colin Travers
Executive Producer: Christine Sheridan, Pluto
Creative Director: Dave Corbett, Pluto
Audio Post: Warren Munsey, Pluto
Music: Egg Music